"I opened Forge because I got tired of being told to teach less, charge more, and let people fail safely. None of those things make athletes."
— Marcus Reyna, Head Coach & Owner
Forge Athletic opened in 2017 in a 4,200 sq. ft. warehouse on SE Division Street. The first eighteen months we had nine members. The next eighteen we had a waitlist. We have not advertised once.
What we do is straightforward. We teach the barbell movements. We program around them. We coach every rep — not because that is the marketing line, but because that is the only way someone gets stronger without getting hurt. Class sizes stay capped at twelve. We hire coaches with credentials and platforms — we do not hire instagram followings.
We do not have mirrors. We do not have music industry. We do have chalk, eighteen platforms, a sled, two competition deadlift bars, and the kind of community that picks each other up between sets without being asked.